Smyths Toys Superstores are bringing festive cheer to families in need across Glasgow by partnering with the Glasgow Times’ ‘Bank On Us’ campaign

From next week, the famous toy retailer will once again set up three collection points at their stores in Clydebank, Linwood, and Glasgow to make it easier for the community to contribute to this vital cause.

The campaign, now in its sixth year, aims to ensure no child in Glasgow wakes up without a gift on Christmas morning. Smyths Toys' involvement aligns seamlessly with their mission to 'spread happiness to families during the festive season'.

This Friday, readers will find a paper bag inside the Glasgow times, designed to make donating simple.

“Partnering with the ‘Bank On Us’ Toy Appeal allows us to ensure that no child feels forgotten during the festive season—a mission that aligns closely with our commitment to bringing joy to families,” a Smyths spokesperson said.

Highlighting the significance of the campaign, Smyths Toys emphasised how it embodies the true spirit of Christmas. “This campaign unites the community to make a tangible difference. It brings people together to create hope and joy during a time that can otherwise feel overwhelming for many.”

Smyths Toys has long demonstrated a commitment to charitable efforts, regularly supporting children’s hospitals, schools, and community groups throughout the year. By participating in the ‘Bank On Us’ campaign, the retailer hopes to inspire generosity across Glasgow.

“We believe ‘Bank On Us’ is an incredible cause, and we were very happy to support this year in any way we could,” added the spokesperson. The company is confident their involvement will make a significant impact. “We hope to bring joy to the families this campaign helps and to show what a difference community spirit can make.”

With the support of local residents, the collection points at Smyths Toys are expected to overflow with donations, ensuring families facing challenges this festive season have something to smile about.

To get involved, visit the Clydebank, Linwood, or Glasgow stores and drop off your donation. Together, with Smyths Toys and the Glasgow Times, we can make this Christmas brighter for everyone in our community.