Scotland's first influencer festival will take place in Glasgow next month.
Promising to bring together the UK's 'hottest influencers, celebrities and fashion and beauty brands' the IRL festival will take place on April 3 at Platform in the city centre.
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Taking the world of Instagram to real life, special guests confirmed for the event include Love Island’s and Towie’s Kady McDermott, Tara Maynard, and Scottish social media stars, Abbie Blyth, Molly McFarlane and Megan Welsh.
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Kirsten Cameron, co-founder of IRL said: "We're ecstatic to bring a full new vibe to Glasgow, with a fresh new concept.
"We can't wait to party again in the famous arches, with DJs, entertainment and Instagramable cocktails.
"We're taking Instagram from your phone screen into real life, shopping all your favourite brands you scroll past and partying and getting to know the influencers you follow."
Live DJ sets will soundtrack a programme of fashion shows from the likes of Misguided and I Saw It First and makeup demonstrations from your favourite industry professionals like Stacey Toner.
Platform regulars will serve street food alongside a selection of cocktails from JJ Whitley and Whitley Neill.
Kathryn McCormick, owner of PLATFORM said: “We’re really excited to host Scotland’s first influencer festival at Platform.
"It’s a perfect fit for the event, and we can’t wait to see it come to life.”
To book your tickets now click here.
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