An iconic retailer is opening a new store in a Glasgow shopping centre this week.

The Perfume Shop will open its 'new and improved experiential' shop in the Forge Shopping Centre in the East End on Friday, November 15.

The brand is known for being one the UK's largest specialty fragrance retailers. Meanwhile, it has also been a staple of the British high street for 30 years.

The 'stylish' new store will feature a 'brand-new layout' and 'upgraded services' including a digital screen and a personalised ribbon machine.

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As part of the opening, the company has revealed on Friday, November 15 until Saturday, November 16, the first 15 customers with any purchase over £70 will receive a free bottle of fragrance.

Audra Store Manager at The Perfume Shop Parkhead Forge commented: “We are so thrilled to be opening the doors to our new and improved store here at Parkhead Forge.

"At The Perfume Shop we look to create an exceptional customer instore experience through personalised consultations and incredible customer service for all who walk into store and we are so excited to continue this at Parkhead Forge!”

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The new store is located at Unit 34B, The Forge, 1221 Gallowgate, Parkhead, Glasgow.

Announcing the new shop, the firm said it is part of its 'continuous expansion' of new stores and experiential counters across the United Kingdom and the re-fitting of existing stores to ensure sustainability is always at the forefront.

Due to this, the brand's shops continue to benefit from factors such as energy-efficient LED lighting throughout, which contributes to The Perfume Shop's commitment in reducing their energy consumption by 30 per cent by 2030 vs 2015.