Michael Beale refused to be drawn on a Union Bears display at Ibrox but insisted Rangers are a stronger club when everyone is together.
The Ibrox boss was quizzed on a banner unveiled by the supporter group calling for change in the club hierarchy.
The display read: "After fifty-five titles you took your eye off the ball. Time for change."
Another banner draped in a different section of the stadium showed the faces of managing director Stewart Robertson and sporting director Ross Wilson crossed out.
But asked on BBC Sportsound for his reaction, Beale stated he hadn't noticed the display.
"I didn't see it," said the Rangers boss.
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"We're all together in supporting the team and I think we should just focus on that.
"I think that we're a stronger club when we're together.
"Everybody's opinion is valid, but I would rather just focus on supporting the team on the pitch."
The group previously cited a Beale remark in a banner blast over the club's recent trophy troubles.
Referencing Beale's comments on "standards" at Rangers after allowing Partick Thistle an uncontested goal in the Scottish Cup final clash, a display read: "Two trophies in eleven years. Uphold the standards that matter."
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